Bypass Ad-Blockers

How to bypass Ad-blockers with Sirdata?

The implementation of server-side tracking is the first step toward bypassing ad-blockers. However, server-side alone does not natively bypass ad-blockers. The additional processing layer (GTM Server-Side Helper) is required to bypass all ad-blockers on the market.

To bypass all ad-blockers, it is important to load your various tags through URLs that are not detectable by the ad-blockers.

Here are the main tags blocked by ad-blockers:

• Google Tag Manager

• Google Analytics 4

• Facebook Pixel

Here is an example for Google Tag Manager:

Blocked request: https://www.googletagmanager.com/gtm.js?id=GTM-XXXXXXX

To fully bypass ad-blockers, you need to follow these steps:

1. Create your GTM Server container and subdomain

2. Configure your DNS

3. Configure your GA4, Facebook CAPI, etc. tags in your GTMs

4. Implement the script rewriting of the GTM Server-Side Helper